Lazer - Verde Kineticore
From a circular concept to an urban campaign image
The Lazer Verde Kineticore is a helmet designed with circularity and urban mobility in mind.
On behalf of Amphion, we handled the entire shoot planning and execution of their campaign video and visuals.
We handled the casting, styling, and camera direction, and created a distinctive urban visual style that perfectly aligned with the brand’s sustainable and modern positioning.
All the footage was shot in a single day, capturing different moments throughout the city: from the first light of dawn to the warm glow of evening.
Client: Lazer
Lead Agency: Amphion
Production: Spaakgebek
Year: 2024
The result?
ONLINE VIDEO
Naturally varying light, authentic urban energy, and a visual flow that feels fresh and genuine.
Photography
Of course, we took the opportunity to shoot some stunning key visuals while we were at it.
And behind the scenes?
We're not sitting still…
Spaakgebek action!
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